Shift: Millennials lead anthem of authenticity

September 2016

Authentic is a key emergent value of the unfolding 21st Century.

Notwithstanding the considerable cultural capital it carries, the authentic self is of the heart, is a felt quality rather than an aspiration of the ego.

Millennials are leading the way with their experiential vs. 'possessions' focus and ethical, sustainable, social justice outlook.

A fairer, more harmonious society and healthier ecosystem is possible under the leadership of Millennials.

Millennials lead anthem of authenticity
Photo by Joshua Earle